Content Marketing is not just about producing content

It´s actually a strategic business process, focused on creating and distributing valuable and relevant content on a consistent basis, with the only purpose of making your company grow.



01. CONTENT PLANNING

We examine how to build an implement a comprehensive content strategy, from a complete Persona & Content Journey mapping to establishing the content goals, topics and formats that pique your audience ́s attention. Everything we do is strategically-thought-out.

  • Content Marketing Audit
  • Buyer Persona & Journey mapping
  • Keyword Reserch
  • Key Messages
  • Story telling
  • Content Strategy
  • Social Media Strategy
  • Naming & Tagline
  • Logo Design
  • Corporate ID

02. CONTENT CREATION

From editorial calendars to copywriting, graphic design, video and brand experiences, our creative experts thrive to produce smart content (both online and off) that can actually help your company grow.

  • E-Design
    • Websites (custom or templated)
    • Landing Pages
    • E-commerce
    • Email Marketing
  • Graphic Design
    • GIFs
    • Illustrations
    • Animations
    • Infographics
    • Editorial Design
    • E-Flyers, posters, invites
    • Graphic Ads
  • Copywriting
    • Articles
    • White Papers
    • Blog Posts
    • Newsletter
    • Press kits
    • Magazines
    • Custom Publications
    • Website Copy
  • Audiovisual
    • Podcasts
    • Video
    • Photography
  • Brand Experience
    • Events & Activations
    • Creative Campaign

03. CONTENT DISTRIBUTION

If you´re planning and creating but not distributing your content, your strategy will become a flop. We help you promote and distribute your content through organic and paid channels, social media, newsletters, industry influencers, PR, SEO... to make sure your stories are seen and, most importantly, shared.

  • SEO
  • Influencer Marketing
  • Social Media Management
  • Paid Media (Google Shopping, Paid Search, Social Media)
  • Email Marketing Management
  • PR: (targeted and massive)

03. CONTENT ANALYSIS

Turning data into actionable marketing insights is difficult, and if you don´t tackle it in a methodical manner, it can be extremely overwhelming. We set KPIs that matter to your business and monitor your content performance on a daily basis, in what we call the "continuous improvement cycle".

  • CRM and Data Integration
  • List Building
  • Target Segmentation
  • Data Management
  • Reporting